Yes, we are foodies. By now you will have gotten the message. Food is our thing. And we have this special passion for brunch.
“The Brunch Club” is our baby, our dream-came-true-thing-to-do. We set up this platform to bring new trends and unique concepts to the market, to connect people who share the same passion for food and to move the industry forward and make Vienna more buzzing, colourful and tasty.
It was Vienna, where our paths crossed after moving here a few years ago from London and Amsterdam. It started on a warm summer morning in 2015 and - what a coincidence - it was over brunch at an event called Creative Mornings Vienna, a breakfast lecture series.
Alice grew up in Graz, Austria, where she studied Psychology, with a focus on Social Psychology and Consumer Behaviour. During a semester abroad in Barcelona she developed a passion for marketing. After finishing her studies, she decided to move to her, by now second home, London. After working in London’s advertising and marketing industry for 2 years, she moved to Vienna and started up her own social media business.
Daniela was born in Tatarasti, Moldavia. She lived and studied in Bucharest and Amsterdam, following her interest in Business Development. After moving to Austria, she worked for various FMCG companies in Sales and Business Development, and started her own jewellery label, Apreciouz.
Due to a lack in variety of food concepts in Vienna at that time, we decided to hosted our first Brunch Pop-Up in February 2016.
As people responded with much enthusiasm, we continued with our events, known as Brunch Club Vienna Pop-Ups, which then grew to a community of likeminded foodies - convince yourself #BrunchClubVienna.
After 2 years of Brunch Club Vienna Pop-Ups, we decided to use our skills, experience and passion to help restaurants, cafes and brands to push the industry forward and help them to connect with their consumers through innovative online & offline experiences. So we launched “The Brunch Club – Creative Studio”.